Mobile Application Sales to Exceed $13 Billion by 2012
In case there was any doubt about the growth potential of mobile applications, this eMarketer article provides some interesting forecasts:
- US Mobile Internet users to grow from 73 million in 2009 to 134 million by 2013
- Smartphone sales to account for 14% of all mobile phone sales in 2009, rising to 38% by 2013
- Business mobile application spending to rise from $1.7 billion in 2009 to $7.5 billion by 2012; consumer mobile application spending to rise from $1.1 billion to $5.6 billion over the same timeframe
The bottom line is obvious: smartphones and mobile applications are quickly going mainstream.
